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How to Develop an Annual Marketing Roadmap - And How to Stick To It!

  • Winona State University Adult & Continuing Education (map)

Attendees will learn step-by-step how to seamlessly create an annual market plan that becomes an actual working document and tool. This plan won’t be tucked away in a file, but rather it becomes a real tool used by you and your entire company.

The tools used in this course will keep your marketing efforts from getting derailed by others in your company and keep you on task and within budget.


You’ll come away with:

1. The 3 Musketeers of Marketing: The 3 crucial elements you must have to ensure marketing success. 
2. The secrets to creating Message Magic. The secret ingredients that allow you to effectively create ‘messaging’ that resonates with your target market.
3. A handy tool: The Barlow Business Marketing Roadmap. This tool works as both a timeline and a budget, designed to always keep your marketing on time and on budget.

Plus: a plethora of pro tips you can implement into your marketing efforts immediately.

Lunch is provided at 11:30am. Workshop will begin at noon and run until 2pm.

Earlier Event: October 29
Coffee & Convos - Oct Drift Dough
Later Event: November 5
GEW 2018: Kickoff Networking Event