Press Release: Local Veteran, Mother, and Entrepreneur Makes Dream a Reality

 Busy Baby LLC owner, Beth Fynbo. Photo courtesy of Busy Baby LLC.

Busy Baby LLC owner, Beth Fynbo. Photo courtesy of Busy Baby LLC.

Local mother Beth Fynbo possesses many attributes necessary to be a successful entrepreneur. With a military background, a degree in business management, and unstoppable determination, Fynbo always knew she wanted to run her own business someday. Yet it wasn’t until last year that her skills aligned with a passion and her entrepreneurship began. 

Shortly after the birth of her child, Fynbo dined out with friends and their children. The continuous dropping of toys and food was a distraction to the conversation.

“That night I scoured the internet looking for something I could buy to keep my baby busy in the restaurant when we go out to eat,” said Fynbo, creator of Busy Baby Mat. “I couldn’t find it, so I created it!” 

Resourceful Fynbo took to making her first mat with household items and soon learned it was well worth pursuing. The now professionally produced prototype is a silicone mat with suction cups underneath and a proprietary tether system for attaching toys. The mat rolls up for easy transport and when used also provides a clean, germ-free surface for the child. 

 Photo courtesy of Busy Baby LLC.

Photo courtesy of Busy Baby LLC.

After market testing, it is clear the Busy Baby Mat is an answer to many meal-time issues.

“I had the opportunity to try the Busy Baby Mat with my 10 month old daughter, and it made for a relaxing family outing,” said Missy Johnson, product tester. “The tethers did a great job keeping her favorite toys within her reach and off the floor. With food and toys front and center, she was content and allowed Mom and Dad to enjoy more conversation.” 

A Kickstarter campaign launched on Saturday, September 1st to make this dream a reality. Reaching a goal of 3,000 preorders positions this product to move on to manufacturing allowing the Busy Baby Mat to hit shelves by the early 2019. Visit www.busybabymat.com and follow Busy Baby on Facebook to learn more and support this local entrepreneur’s dream. 

ABOUT BUSY BABY MAT

Busy Baby Mat, LLC is a product development company finding solutions to keep baby busy. Founded by Beth Fynbo in 2017, the company’s first product Busy Baby Mat will launch upon completion of a successful funding campaign.