Rochester Rising Unveils Lineup for Women-Focused Entrepreneurial Event

Rochester Rising is pleased to bring Rochester’s very first Women’s Demo Night to the city. The event will take place Wednesday March 22nd from 6-8PM at the Rochester Area Foundation. We have handpicked four Rochester-based startups and businesses to speak at the event including: Shruthi Naik of Vyriad, Alaa Kolelait of GoAudio, Brittany Baker and Amanda Steele of MedCity Doulas, and Tessa Leung of Grand Rounds Brewing Company.


What is a demo night?

A demo night is the perfect way to explore and visualize a piece of the entrepreneurial community of Rochester. There are no awards; there are no prizes. The night is more a celebration of community and a way to see, firsthand, innovative products, services, and solutions that were developed right in Rochester.

During the event, these female entrepreneurs will tell their unique stories and walk through how their product, or service, works for the audience. There will then be a few minutes for some questions, but the gathered startup and business enthusiasts will have more time to interact with these innovators at their individual tables after the presentations.


6:00 PM: Doors open.

6:15 PM: Opening remarks.

6:30 PM: Demos.

7:30 PM: Networking.

8:00 PM: Doors close.

Who are the speakers?

Shruthi Naik is a trained Virologist who obtained her PhD at Mayo Graduate School. She is currently the Vice President of Comparative Oncology at Vyriad. Vyriad is a biomedical startup developing oncolytic viral therapies to treat cancer. Their products are currently in several Phase I and Phase II clinical trials.

Alaa Koleilat is currently a PhD candidate in the Mayo Graduate School in Clinical and Translational Sciences and cofounder of GoAudio. GoAudio is a mobile application that makes hearing testing more accessible. With this app, users can test and examine their hearing thresholds anywhere. All you need are noise cancelling headphones.  

Brittany Baker is trained in Postpartum doula and Birth doula and studied Design Technology at Bemidji State. Amanda Steele is a trained Lamaze Certified Childbirth Educator, Birth Doula (DONA), and Child Passenger Safety Technician. She received a bachelor’s degree in Applied Science from the University of Minnesota Duluth. MedCity Doulas is Rochester's premier doula agency, providing childbirth education, birth and postpartum planning, and babywearing consultation.

Tessa Leung is a longtime entrepreneurial resident of Rochester. She is currently the Chief Operations Manager at Grand Rounds Brewing Company. She also runs Tessa’s Wine Boutique, Sontes Catering, and The Vault coworking space. Grand Rounds was Rochester’s very first brewpub, where friends can meet to solve the world's problems, one brew at a time. 

Who Should Attend?

Women’s Demo Night features female entrepreneurs, but it is a night for anyone interested in learning more about and become more involved in Rochester’s entrepreneurial community.


Where do I find tickets?

Click here to go to the Eventbrite page. Online ticket sales end Tuesday March 21st at 1AM. Tickets will then be available at the door. Tickets are $20 in advance and $25 at the event.


What do I get out of the ticket cost?

There will be lots of appetizer-style food, excellent company, and even better conversation.


My business would love to become more involved in something like this

We’re glad to hear that. We have space for a few more sponsors to make this event even better. Sponsors are listed in the event promotional flier, have ad space on an online event ad on Rochester Rising, will be listed as sponsors at the event, can bring promotional materials to the event, receive a Friday social media shout out on Rochester Rising, and get ad space in one weekly Rochester Rising newsletter. Please fill out the contact form below, and we will get back with you shortly.

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