Episode 60: Talking Family Business, Buttons, and Digital Marketing with PJ Calkins

This week on the podcast we chat with Rochester resident and longtime entrepreneur PJ Calkins. PJ began his entrepreneurial career at the age of eleven, where he and his siblings manufactured and sold pin-back buttons door to door. A few years later, the family took the business online, becoming the first pin-back button company selling on the internet. On the show today we talk about PJ’s involvement with his family’s business, how digital marketing can help your company, and what the temperature of the entrepreneurial climate is like right now for young professionals.